The Project: Activation for Ford’s sponsorship of The Wizard of Oz at the Cork Opera House

The Ask: Create a set of posters which link the features of Ford car models to the story of The Wizard of Oz

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RADIO

The Ask: Write a 30 second radio spot for Ford’s Wizard of Oz ticket giveaway

 

The Script:

There’s no place like Cork. There’s no place like Cork.

Why? Because this summer, you could win very special tickets to see The Wizard Of Oz at the Cork Opera House proudly sponsored by Ford.

 We’ve got 24 sets of family passes to give away. For a chance to win, you don’t need to click your heels or wish upon a star … all you have to do is come down to your local Ford dealer and take a test drive.

 Red slippers optional.

 Win with Ford and don’t miss your chance to see The Wizard of Oz this summer. T&Cs apply.